The case study was conducted to determine employee sales analysis to evaluate the performance of individual employees, sales patterns, and regional performance while leveraging SQL for analysis to make data-driven decisions based on the results.
To Analyze the employees' sales performance to identify top performers, sales trends over time, regional variations in employees' sales performance, and factors influencing success.
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Employee Performance Metrics:
- Who are the top-performing employees based on total sales amount?
- What is the average sale amount for each employee?
- Which employees have the highest number of sales transactions?
- Are there employees with a few high-value sales or many smaller sales?
- How has the sales performance of individual employees evolved?
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Sales Trends Analysis:
- What are the overall sales trends over time?
- Are there specific months or periods with higher sales?
- How do the sales amounts in USD and EUR compare over time?
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Regional Sales Patterns:
- Which regions have the highest total sales in USD and EUR?
- Are there differences in sales performance across regions?
- Are certain employees more successful in specific regions?
- Are there regions that are consistently underperforming?
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Sales Conversion Rates:
- What is the employee average time between the sale and closing date?
- Are there differences in conversion rates (closing time) between employees?
While conducting the employee performance analysis, several assumptions were considered:
- The period for the case study is meaningful and appropriate. Using different periods may yield different results
- No employee left the organization while the case study was being conducted
- The sample size is sufficient to draw meaningful conclusions