Segmentation Analysis of fictional e-Travel company utilising SQL (for extraction) and Python (EDA, visualisation) and Tableau.
This repository contains:
- Segmentaion Analysis Presentation:
- Executive Summary/Report:
- TravelTide EDA Final - Jupyter Notebook: Exploratory Data Analysis (EDA)
- SQL Queries: Extraction of raw data
- Raw Data: Users, Sessions, Hotels, Flights
- TravelTide_Customer_Segmentation
- Tableau Workbook: https://public.tableau.com/app/profile/ben.campbell14/viz/TravelTide-SegmentationSummary/Summary